Wednesday, November 28, 2012


 Photos courtesy of Shellkare
 Karen Solomon, Elissa Kovas and interior designer Shelley Johnstone Paschke make up Shellkare

When festive, fun or formal is the dress code, Shellkare embroidered silk and cottan caftans, shirts and dresses will become your go-to source. Started by three friends in a Chicago suburb, Shellkare creates floaty and flirty designs that will outfit the wearer from tropical to winter climes in style. These North Shore moms have oodles of style and wanted to create a line that could translate from day to night while taking advantage of the best materials and beautiful embroidery. The name is a creative merger of theirs. Made in Hong Kong and embroidered in India, they have kept their assortment tightly edited, adding pieces as the need for particular looks arise. Their first design was in linen, and the initial neckline detailing was inspired by architectural details found on historic buildings interior designer Johnstone had seen in Paris. The pieces travel well, suiting just about any occasion stylishly. Check out their website for current trunk shows and retailers, and reach out if you want to do a trunk show or carry their collection.  Pair with favorite white jeans and jewelry, and an individualized look is born.

 Keep cool in the Kate linen caftan with fresh contrasting pale blue and red embroidery and coral beading

 In the palest lilac, the Kate linen short caftan with embroidery and semi-precious stones can go from cocktails to dinner in a tropical locale

With dark fabric and red embroidered neckline, the Kate linen caftan has beautiful contrast

Nicole, a long-sleeve printed and embroidered top available with different bead colors

 Audrey printed silk jeweled short caftan with semi-precious stone and gold embroidery detail

Nadia, a long-sleeve stretch linen top with brass beading detail

Natalie, a short sleeve top with emboirdery in silk/cotton voile

Sabrina tie-front top in flax stretch linen with elaborate gold embroidery

New for resort, Majorca tunic in terry with brightly embroidered two-tone rectangular motif at sleeve and neckline

A longer version for beach days

Full sleeves and v neckline make the Avery pleated silk blouse in emerald green a holiday showstopper

With 3/4 length kimono sleeves and longer body, the Karen blouse moves well

Elissa kimono blouse runs longer with a belt and draped neckline in a loden green silk

A party perfect top, the sleeveless Blair blouse with beaded neckline has deco detailing

For big nights out, the Alexa drape front dress in the darkest navy resists wrinkles making it a perfect travel companion

1 comment:

Caroline Maier said...

Love the looks and can already see myself in one of the tunics while on winter vacation this January! Blair blouse and Karen are my favs =)