Friday, September 17, 2010


Last night, I had the great pleasure of creating a bar out of one of the furniture pieces from The New Traditionalists. I was joined by the wonderfully creative Brady Wilcox and tequila purveyors Milagro, and we had a terrific time. With over 130 guests in attendance, the event was a hit, and the delicious cocktails were a terrific way to usher in the fall.

The stylish New Traditionalists showroom in Soho is divided by teak wood partitions, and showcases their range of updated furniture in fresh finishes and colors.

With gratitude Elizabeth Blitzer, Becky Birdwell with Mrs. John L Strong, Eduardo Garza and all the New Trads.

The "Bibliophile's Desk" I created working with their Number Two Eleven Desk

I created this desk for a woman who knows her interior design, having just finished a book on the subject. She loves to entertain at home and go out on the town, and appreciates the lost art of letter writing, owning a full stationery wardrobe from Mrs Strong. Her thank you notes are legendary and always done on time (!).

She likes a good scotch every now and again

She surrounds herself with her favorite books for instant inspiration

I so enjoyed catching up with Philip Erdoes, the mastermind behind Ducduc and The New Traditionalists

They had a master mixologist Jason Roman of Embury Cocktails on hand for savory drinks

Milagro Tequila made the signature potent drinks with raspberry puree


Cabinet Number Two Seventy

Armoire Number Five Sixty Four

Side Table Number Thirty Three sits next to Chair Number One Eighty done up in orange leather

Chair Number Sixty Six

Definitely stop in when you are in Soho!


Rustic Chic Style said...

This is all really beautiful. Will have to check it out! Did I miss the address? Will look again. Thanks. Joel/Rustic Chic

Eduardo Garza said...

Everything looks GREAT!
And I really like their furniture!
Eduardo Garza

Stylebeat said...

Here is their address:
524 broadway, no. 206

Tell them Stylebeat sent you

Erik Perez said...

wow... gorgeous, but could we expecting anything else, with you styling and with great items to work with?

xoxo, E.

Stylebeat said...

Thank you Erik and Eduardo!

diane@onlinefabricstore said...

Those furniture designs are yummy and feature such clever use of trim, welting, leather etc. Would love to visit that store on my next trip to NYC. Thanks for sharing (and I, too, have a wardrobe of stationary)

diane@onlinefabricstore said...

Love all the unique trims on the chairs.

Duchess & Bird said...

Please tell me Mrs. Strong is back as my supplies is dwindling and I thought i would have to look elsewhere! Loved everything in the store too...Shannon Kirby

kayce hughes said...

Well done!

Easy and Elegant Life said...

A bar tray on the desk. Now why didn't I think of that? Nicely done.

So Haute said...

Marisa your deskscape is so chic!! Love it!

WallisS said...

Yes, Mrs. Strong is back! No need to look anywhere else!

Stylebeat said...

Thank you Easy and Elegant, it is called bringing the bar to you!

So Haute, thank you for your kind words

Wallis, don't forget about the soigne Printery too!